Utilization of Recognition Technology to Understand Your Customers Better
To Know Your Customers With Technology
AI recognition technology aims to provide retail business owners with a better understanding of their customers’ interests, broadcasting targeted advertisements and ultimately improving their retail experience. The system collects analytical data such as customer age and gender, and reveals their interests or preferences. Through facial recognition, key clients and customers can be identified immediately after entering the store, and be provided with a better experience through personalization of services.
Why Smart Retail Using AI Recognition
VIP Targeting
Combining an IP camera with facial recognition technology to identify your most valuable customers.
Marketing Penetration
Digital signage advertising selected by recognition results to hit your target audience.
Quick Registration
Speedy sign-up of loyalty membership programs for better customer relationship management.
Customers Segmentation
Gender and age identification of customers viewing products.
Hot Zone Analysis
Analyze the number of people in an area to recognize hot spots within a store.
Emotion Detection
Evaluate shop layout according to evidence-based emotion detection results.
Would the solution be constructed as modules in the installation?
Thesmart retail solutioncould be separated into several modules that are required by stores in different phases.
Does facial recognition use IP Camera?
Facial recognition at smart retail solution leverages camera images with RSVP protocol or catching head images of more than 100 * 100 pixels.
Can administrator adjust the facial recognition focus area of the image from the camera?
Tracking people in the streaming images consumes computing power. The facial recognition solution will allow users to adjust the areas customers will appear continuously.